YOU DREAMED.YOU BUILT.
NOW IT’S TIME TO SHOW IT.

You had the imagination, the drive and the guts to start your own business. You offer amazing products and services that make your customers’ lives better and you excel at articulating these benefits to them – in person. But what about when you are not there? Does your branding highlight how great you are? Does it portray your company in the right voice? More importantly, does your branding “speak” to your audience?

Today more and more companies realize the enormous impact design has on the bottom line, and it is especially true for smaller businesses. In our competitive world, businesses need every advantage they can get. Good design and branding are key differentiators in ensuring that your brand gets noticed (and is remembered) for the right reasons. Investing in professional design and branding services are no longer a luxury but a necessity for the success of any business. And while it may seem like a big investment at first, it pays off significantly in the long-run in more ways than one.

Good branding is not just for the Nike’s and Apple’s of the world. Companies CAN compete with the mega brands. Research shows that customers value the personalized touch smaller businesses provide. But in order to attract and retain customers, every business has to present itself in the best possible way, across all touchpoints. Intuitive, human-centric design is vital to providing the consumer with positive branding experiences. And it does not have to cost a fortune! Many promising startups and smaller companies get turned down by big agencies who cannot work within the client’s modest budgets. At Influencive Branding, we help companies of all sizes reach their business goals through modern, design-driven branding and marketing solutions. By understanding your objectives and respecting your budget, we come up with problem-solving ideas that are not only creative but are also executable and within reach. And when you succeed, we know we have made our partnership even stronger. That’s our greatest reward.

Design influences people. And good design is good business.

Not convinced?

Have you ever walked into a new store and quickly walked out to never go back again? Have you ever visited a website and hit the back button quickly because it was unprofessional and confusing? Have you gotten a flyer in the mail that you threw out without even looking to see what it’s about? What about emails? Those junk emails that are not relevant to you are begging to be marked as spam.

Now think about the stores, websites, restaurants, products, spas and all other businesses you CHOOSE to interact with. What makes us choose one company or product over another?

People don’t just buy products. They buy experiences.

Everyone wants a positive branding experience and it often starts with the visual impact. The store you immediately walked out of was probably messy and exuded poor quality. The website you escaped was not mobile-friendly and looked outdated, which gave you the impression that they don’t care about their customers. These impressions are formed within seconds and can take forever to change.

Creating a positive brand experience is vital to the success of all businesses, especially startups and small to mid-sized companies. Every client matters. Clients want to feel important and that they can trust you. How you present your company sets the stage for the quality your customers can expect from you moving forward. Details matter a great deal. If you don’t make a good impression the first time, your competitor is right there to take the business – not because they are better than you but because they attracted the customer. Packaging (literally and metaphorically) matters and we are here to help you present your products and services to your customers in the best, most thoughtful ways possible. Customers are more educated than ever before and they have high standards. They will look at your competition, and, good design is often their first perception of a company.

It takes guts to run your own business and we know how hard you work. Contact us to see how we can help you reach your business objectives by capturing your company’s essence and values in a way that speak to your target audience. If you are a small business with big dreams and goals, we are happy to talk to you.